Does Leadkaun replace my CRM?

No. Leadkaun runs alongside your CRM. Your CRM stays the system of record for what happened; Leadkaun is the behaviour layer that decides what happens next, grading every lead A–F, ranking each rep's Priority Queue, and surfacing the ₹ at risk. Most teams import a CSV and run both in parallel to measure the difference first.

Does it work with WhatsApp?

Yes. WhatsApp is a first-class signal. Reps log each exchange in three taps (stage, intent, outcome) from any regular WhatsApp account, no Business API needed, and it feeds the Intent Score. Automated sending via a BSP is on the roadmap; today the logging is manual.

Do I pay extra for each sales rep?

No. Pricing is flat per account, so a five-rep team and a fifteen-rep team on the same tier pay the same. That's deliberate: it means you can put every rep on Leadkaun without the per-seat maths that makes teams ration access.

Can I try Leadkaun before paying?

Yes. There's a Free ₹0 tier to start, and you can trial the paid features without committing. Because setup is same-day and leads grade on import, you can see your own pipeline ranked A–F before deciding anything.

How does the A–F grade get decided?

Three transparent 0–100 scores, Fit (how well the lead matches the ICP you set), Intent (engagement and signal events), and Quality (data reliability), combine into a single A–F grade. Intent decays as a lead goes silent, and the weights are fixed and auditable for every account, so a rep can always see exactly why a lead is Grade A.

For Branch Managers in Yanam

Sales software built for the way branch managers work.

You run 10–40 agents/counsellors at a single branch. Head office wants numbers; agents want autonomy. Activity doesn't match outcomes. The monthly regulator submission is a 3-day exercise. You can't tell which agent is actually driving ₹.

Start free→Get started free →

Product mechanics, published in full at /methodology

A–F: every lead graded, in real time
3 scores: Fit, Intent and Quality, published weights
same day: to first graded lead
flat ₹: priced per account, not per seat

Quick answer

Is Leadkaun useful for a branch manager in Yanam?

Yes. Per-agent ₹-at-risk rollup. Every enquiry graded on product fit before it reaches an agent. Full audit export in one click. Morning Brief that makes per-agent performance a rupees conversation, not an activity debate.

01How Leadkaun changes your day

From triage to action.

Per-agent ₹-at-risk rollup. Every enquiry graded on product fit before it reaches an agent. Full audit export in one click. Morning Brief that makes per-agent performance a rupees conversation, not an activity debate.

Branch Managers in Yanam

In Yanam, Puducherry, a branch manager most often sells into Retail. Leadkaun grades every enquiry from those sectors A–F on fit, intent and quality, so the queue is ranked before the branch manager opens it.

The modules a branch manager leans on most: sales-rep-tracking, missed-opportunity-engine, morning-brief, built for how branch managers in Indian B2B actually work, with WhatsApp as a first-class lead signal and ₹ figures in Indian formatting throughout.

02How the grade works

How every lead is graded A–F.

No black box. Each grade is three transparent 0–100 scores combined against fixed, auditable thresholds, and stale leads surface as ₹ at risk before they go cold.

Fit

0–100

How closely the lead matches the ICP you set, industry, state, business type, decision-maker role and budget band. This is the part you shape: you configure who a good customer is, not the maths behind it.

Intent

0–100

Engagement and signal events, source strength, WhatsApp replies, pricing-page visits, callbacks. Intent decays as a lead goes silent, so a hot lead that stops responding cools automatically instead of sitting falsely high.

Quality

0–100

Data reliability, completeness, phone and email validity, junk and duplicate detection. If Quality is too low the lead is capped down the grades, so bad data can never masquerade as a good lead.

The threshold

A lead is Grade A when Fit ≥ 65, Intent ≥ 60 and Quality ≥ 60, the rest step down through B–F on the same fixed cut-offs. Because the weights are identical for every account, the grade stays explainable and comparable: no per-customer tuning, no hidden model.

In B2B retail, Fit is order volume and whether the buyer is a dealer, distributor or one-off, repeat-order potential is the signal.

03Who signs off

Who decides, on a retail lead in Yanam.

The people who decide what happens to a retail enquiry in Yanam are not one audience. Each is asking their own question of it.

Founder

senior

Wants to know whether this enquiry is worth anyone's afternoon before the team spends one.

Head of Sales

senior

Cares less about the single lead than about whether the team is working the right ones this week.

This is why Fit is scored separately from Intent: how keen someone sounds and whether they are the person you can actually sell to are two different questions. Both are published with their weights.

04What a branch manager uses