Best WhatsApp CRM Software in India (2026)
"WhatsApp CRM" means two very different things: sales CRMs that log and act on WhatsApp conversations, and broadcast/marketing platforms built on the WhatsApp Business API. Both are useful — for different jobs. Here's an honest breakdown so you pick the right category first. We build Leadkaun; it sits firmly in the first camp.
Quick answer
What is the best WhatsApp CRM in India?
It depends on the job. For turning WhatsApp replies into ranked sales signals, Leadkaun logs each exchange in 3 taps and feeds it into real-time lead grading. For high-volume broadcasts and WhatsApp Business API campaigns, dedicated platforms like AiSensy or Interakt fit better. TeleCRM and Kylas offer WhatsApp inside a fuller CRM.
- Is it a sales CRM or a broadcast/marketing platform? (Different categories.)
- How WhatsApp is used — ranked sales signal, chat log, or bulk messaging
- Whether it needs the WhatsApp Business API (and its per-message costs)
- Pricing model and India fit
- Lead scoring and prioritisation, if any
5 tools, ranked and reasoned.
Best for: B2B teams that want WhatsApp activity to drive who reps call next.
Pricing: Flat per account, from Free; no WhatsApp API required.
Reps log each WhatsApp exchange in 3 taps (stage, intent, outcome), which feeds the Intent Score and can push a Grade C lead to Grade A in real time. Works with any regular WhatsApp account — no BSP stack needed.
Watch-out: It is not a bulk-broadcast tool. If your need is sending thousands of template messages, pair it with a WhatsApp API platform.
See the product →Best for: Inside-sales and calling teams that also run WhatsApp follow-ups.
Pricing: ₹799/user/mo (annual) + add-ons (verify 2026).
Strong, affordable WhatsApp automation, a built-in dialer, and multi-platform lead capture.
Watch-out: Per-user plus add-ons (Chat Sync, WhatsApp API setup); no intent-based lead grading.
Compare with Leadkaun →Best for: Teams wanting WhatsApp alongside a complete CRM, at unlimited users.
Pricing: Flat ~₹12,999/mo, unlimited users (verify 2026).
Native WhatsApp Business integration on paid tiers plus full lead management.
Watch-out: Flat rate is pricey for small teams; scoring is rule-based.
Compare with Leadkaun →Best for: Micro-teams that want WhatsApp + a light pipeline on a budget.
Pricing: Per user, from ~₹400/user/mo (verify 2026).
Native WhatsApp Business from the entry tier at a very low price.
Watch-out: No real scoring or prioritisation engine.
Compare with Leadkaun →Best for: Bulk campaigns, notifications, chatbots, and click-to-WhatsApp ads at scale.
Pricing: Platform fee + Meta per-conversation charges.
Purpose-built for WhatsApp Business API — broadcasts, templates, chatbots, catalogues.
Watch-out: These are messaging platforms, not sales CRMs — they broadcast and automate, but don't grade or prioritise leads for your reps. Often used alongside a sales CRM.
Compare with Leadkaun →Common questions.
Head-to-head comparisons.
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