What is a Priority Queue in sales?
TL;DR
A Priority Queue is a ranked list of leads per rep, re-ranked in real time as signals arrive. It tells the rep exactly who to call next — top-down — instead of letting them pick by gut feel or recency.
Here's the detail.
The Priority Queue ranks every open lead by a composite score: grade (A=4000, B=3000, C=2000, D=500), urgency bonuses (callback today +1500, overdue +800, re-engagement after silence +2000), engagement trend, and recency. It re-ranks every time a call is logged, a WhatsApp reply arrives, or intent decays overnight. A rep opens the app at 9:30 AM and works top-down — no 90-minute morning debate about who to call first.
Teams also ask.
What is lead scoring?
Lead scoring is a system that ranks every lead by how likely they are to convert. Modern scoring uses three independent scores — Fit (ICP match), Intent (engagement), Quality (data reliability) — that combine into a Grade A–F. Unlike qualification (a yes/no gate), scoring is continuous and updates with every signal.
How do I build a lead prioritisation system?
Grade every lead A–F (Fit + Intent + Quality), rank by composite score (grade + overdue bonus + engagement trend + recency), work top-down every morning. Start manual in Google Sheets for 50 leads; automate with Leadkaun past 200 leads.
What is a Grade A lead?
A Grade A lead is the highest-priority lead grade. In Leadkaun, Grade A requires Fit ≥ 65, Intent ≥ 60, and Quality ≥ 60. Grade A leads should be called within 24 hours — they convert at materially higher rates than lower grades when contacted in that window.
This is the product behind the page.
Every lead graded A–F, a live Priority Queue per rep, and the ₹ at risk surfaced in real rupees — set up the same day.
Your reps open their queue tomorrow.
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