What is a Grade A lead?
TL;DR
A Grade A lead is the highest-priority lead grade. In Leadkaun, Grade A requires Fit ≥ 65, Intent ≥ 60, and Quality ≥ 60. Grade A leads should be called within 24 hours — they convert at materially higher rates than lower grades when contacted in that window.
Here's the detail.
Grade A represents your hottest, most qualified leads — strong ICP match, recent buying intent, reliable data. Response time matters enormously: a Grade A lead contacted within the hour is far more likely to convert than a day-later callback (HBR). Leadkaun surfaces Grade A leads at the top of the Priority Queue and sends a Morning Brief email at 8:30 AM IST listing the day's Grade A callbacks with ₹ at risk. Industry SLA examples: real estate under an hour, EdTech 2 hr, BFSI 4 hr.
Teams also ask.
What is lead scoring?
Lead scoring is a system that ranks every lead by how likely they are to convert. Modern scoring uses three independent scores — Fit (ICP match), Intent (engagement), Quality (data reliability) — that combine into a Grade A–F. Unlike qualification (a yes/no gate), scoring is continuous and updates with every signal.
What is a Priority Queue in sales?
A Priority Queue is a ranked list of leads per rep, re-ranked in real time as signals arrive. It tells the rep exactly who to call next — top-down — instead of letting them pick by gut feel or recency.
What is an SQL (Sales-Qualified Lead)?
An SQL is a lead that crosses the sales-ready thresholds — its Fit and Intent scores both clear the cut-offs you set (defaults 55 and 45). In Leadkaun, crossing SQL immediately alerts the assigned rep with a realtime in-app toast and an email.
This is the product behind the page.
Every lead graded A–F, a live Priority Queue per rep, and the ₹ at risk surfaced in real rupees — set up the same day.
Your reps open their queue tomorrow.
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