How does the A–F grade get decided?

Three transparent 0–100 scores, Fit (how well the lead matches the ICP you set), Intent (engagement and signal events), and Quality (data reliability), combine into a single A–F grade. Intent decays as a lead goes silent, and the weights are fixed and auditable for every account, so a rep can always see exactly why a lead is Grade A.

How much does Leadkaun cost?

Pricing is flat per account, not per seat: Free ₹0, Starter ₹2,999, Growth ₹7,999 and Scale ₹19,999 per month, plus a custom Enterprise tier. Adding more reps doesn't raise the bill within a tier, so the cost stays predictable as the team grows.

How long does it take to get started?

You can be set up the same day. A short onboarding wizard captures your ICP industries, states, business types, decision-maker roles and budget bands, then you import a CSV and every lead is graded A–F immediately. No implementation project, no dedicated admin.

Can I try Leadkaun before paying?

Yes. There's a Free ₹0 tier to start, and you can trial the paid features without committing. Because setup is same-day and leads grade on import, you can see your own pipeline ranked A–F before deciding anything.

Does Leadkaun replace my CRM?

No. Leadkaun runs alongside your CRM. Your CRM stays the system of record for what happened; Leadkaun is the behaviour layer that decides what happens next, grading every lead A–F, ranking each rep's Priority Queue, and surfacing the ₹ at risk. Most teams import a CSV and run both in parallel to measure the difference first.

For Relationship Managers in Bodhan

Sales software built for the way relationship managers work.

You run a book of 100–300 clients. Each has a different product mix, term, health, mutual funds, loans. Cross-sell opportunities slip because you don't see the signal. Renewals lapse because the reminder comes too late. Audit prep takes a week per quarter.

Start free→Get started free →

Product mechanics, published in full at /methodology

A–F: every lead graded, in real time
3 scores: Fit, Intent and Quality, published weights
same day: to first graded lead
flat ₹: priced per account, not per seat

Quick answer

Is Leadkaun useful for a relationship manager in Bodhan?

Yes. Cross-product flagging, loan applicant surfaces as wealth prospect. Renewal dates on every record with Missed Opportunity alerts 30 days before lapse. Every contact timestamped and audit-exportable.

01How Leadkaun changes your day

From triage to action.

Cross-product flagging, loan applicant surfaces as wealth prospect. Renewal dates on every record with Missed Opportunity alerts 30 days before lapse. Every contact timestamped and audit-exportable.

Relationship Managers in Bodhan

In Bodhan, Telangana, a relationship manager most often sells into Manufacturing, Agencies, Retail. Leadkaun grades every enquiry from those sectors A–F on fit, intent and quality, so the queue is ranked before the relationship manager opens it.

The modules a relationship manager leans on most: missed-opportunity-engine, sales-rep-tracking, morning-brief, built for how relationship managers in Indian B2B actually work, with WhatsApp as a first-class lead signal and ₹ figures in Indian formatting throughout.

02How the grade works

How every lead is graded A–F.

No black box. Each grade is three transparent 0–100 scores combined against fixed, auditable thresholds, and stale leads surface as ₹ at risk before they go cold.

Fit

0–100

How closely the lead matches the ICP you set, industry, state, business type, decision-maker role and budget band. This is the part you shape: you configure who a good customer is, not the maths behind it.

Intent

0–100

Engagement and signal events, source strength, WhatsApp replies, pricing-page visits, callbacks. Intent decays as a lead goes silent, so a hot lead that stops responding cools automatically instead of sitting falsely high.

Quality

0–100

Data reliability, completeness, phone and email validity, junk and duplicate detection. If Quality is too low the lead is capped down the grades, so bad data can never masquerade as a good lead.

The threshold

A lead is Grade A when Fit ≥ 65, Intent ≥ 60 and Quality ≥ 60, the rest step down through B–F on the same fixed cut-offs. Because the weights are identical for every account, the grade stays explainable and comparable: no per-customer tuning, no hidden model.

In manufacturing, Fit is order size against your minimum run and whether the buyer's sector is one you already tool for.

03Who signs off

Who decides, on a manufacturing lead in Bodhan.

More than one person forms a view on every manufacturing enquiry in Bodhan, and they weigh it differently.

Founder

senior

Wants to know whether this enquiry is worth anyone's afternoon before the team spends one.

Head of Sales

senior

Cares less about the single lead than about whether the team is working the right ones this week.

Business Development Executive

mid

Is looking for whether this opens an account worth developing, not whether it closes this month.

This is why Fit is scored separately from Intent: how keen someone sounds and whether they are the person you can actually sell to are two different questions. Both are published with their weights.

04What a relationship manager uses