Sales software built for the way relationship managers work.
You run a book of 100–300 clients. Each has a different product mix — term, health, mutual funds, loans. Cross-sell opportunities slip because you don't see the signal. Renewals lapse because the reminder comes too late. Audit prep takes a week per quarter.
Illustrative model — typical figures for an Indian B2B team, not customer results
- ₹18L
- modelled ₹ recovered · 30 days
- 3.4×
- follow-up rate lift · week 1
- same day
- to first graded lead
- A–F
- every lead graded, in real time
Quick answer
Is Leadkaun useful for a relationship manager in Betul?
Yes. Cross-product flagging — loan applicant surfaces as wealth prospect. Renewal dates on every record with Missed Opportunity alerts 30 days before lapse. Every contact timestamped and audit-exportable.
From triage to action.
Cross-product flagging — loan applicant surfaces as wealth prospect. Renewal dates on every record with Missed Opportunity alerts 30 days before lapse. Every contact timestamped and audit-exportable.
Relationship Managers in Betul
In Betul, a relationship manager most often sells into Manufacturing, Agencies, Retail — a Tier-4 market in Madhya Pradesh of roughly 0.1 million people. Leadkaun grades every enquiry from those sectors A–F on fit, intent and quality, so the queue is ranked before the relationship manager opens it.
The modules a relationship manager leans on most: missed-opportunity-engine, sales-rep-tracking, morning-brief — built for how relationship managers in Indian B2B actually work, with WhatsApp as a first-class signal and lakhs/crores throughout.
How every lead is graded A–F.
No black box. Each grade is three transparent 0–100 scores combined against fixed, auditable thresholds — and stale leads surface as ₹ at risk before they go cold.
Fit
0–100
How closely the lead matches the ICP you set — industry, state, business type, decision-maker role and budget band. This is the part you shape: you configure who a good customer is, not the maths behind it.
Intent
0–100
Engagement and signal events — source strength, WhatsApp replies, pricing-page visits, callbacks. Intent decays as a lead goes silent, so a hot lead that stops responding cools automatically instead of sitting falsely high.
Quality
0–100
Data reliability — completeness, phone and email validity, junk and duplicate detection. If Quality is too low the lead is capped down the grades, so bad data can never masquerade as a good lead.
The threshold
A lead is Grade A when Fit ≥ 65, Intent ≥ 60 and Quality ≥ 60 — the rest step down through B–F on the same fixed cut-offs. Because the weights are identical for every account, the grade stays explainable and comparable: no per-customer tuning, no hidden model.
The screen a relationship manager opens every morning.
No dashboards to read. Leadkaun grades every lead A–F, ranks each rep's Priority Queue, and shows the ₹ at risk today — so a relationship manager in Betul knows exactly who to call next.
Twelve live modules. One behaviour system.
Every module works on day one. Every setting is transparent. Every weight is yours to audit.
Lead Scoring Engine
Grade A–F in real time. Fit + Intent + Quality, transparent weights, decay baked in.
Priority Queue
One ranked list per rep. Re-ranks live as signals arrive — so the rep just works top-down.
Missed Opportunity Engine
Every stale lead gets a rupee value. Aggregate ₹ at risk surfaced daily to every manager.
Morning Brief
8:30 AM IST email. Top Grade A leads, overdue follow-ups, ₹ at risk today. Sets the day.
WhatsApp Tracking
Most Indian B2B first-contact happens on WhatsApp. 3-tap logging feeds the Intent Score.
Sales Rep Tracking
Per-rep ₹ recovered, Grade A response time, follow-up completion — without micromanagement.
What Leadkaun does that your CRM doesn't.
CRMs record what happened. Leadkaun reshapes what happens next.
From ₹2,999 per month.
Flat pricing per team — premium features unlock by tier. 14-day free trial, no credit card. Setup the same day.
- 14-day free trial
- No credit card
- Cancel anytime
What this is based on.
Questions relationship managers ask.
Relationship Managers elsewhere in India.
Your reps open their queue tomorrow.
Setup the same day. 14-day free trial. No credit card required.