Real Estate Sales
Property enquiry follow-up, fast speed-to-lead, and priority queues for Indian real estate teams.
Quick answer
Real estate leads are perishable. An enquiry from 99acres or MagicBricks is hot for a few hours, but most teams call back the next day — after the buyer has spoken to three other projects. The teams that win site visits do three things: respond inside the window (Grade A converts within the hour), prioritise the enquiries most likely to visit instead of calling in arrival order, and log every WhatsApp thread so nothing slips. With GCV deal bands of ₹40 lakh to ₹3 crore, one recovered enquiry pays for the software many times over.
3 articles, written for Indian B2B teams.
Real Estate Lead Follow-Up: Best Practices for Indian Sales Teams
A ₹2Cr enquiry from 99acres goes cold in an hour. Here's how Indian real estate teams should run lead follow-up to win the site visit, not the apology call.
How to Build a Property Sales Priority Queue (Real Estate Priority Queue)
A step-by-step way to rank property leads by likelihood to book a site visit — scoring inputs, real-time re-ranking, and how reps work the queue top-down.
Why Real Estate Teams Lose Enquiries from 99acres, Housing & MagicBricks
Portal enquiries scatter across 99acres, Housing & MagicBricks with no unified view. Here's why real estate enquiry management in India leaks money — and the fix.
Already on a CRM? See exactly where Leadkaun fits — and where it doesn't.
Leadkaun is a Sales Behaviour OS, not a like-for-like CRM. These honest side-by-sides show when to switch, when to run it alongside, and when to stay put.
Real Estate Sales — the questions buyers actually ask.
Why do real estate teams lose property enquiries?
Three reasons: enquiries come from 6+ portals with no unified view, the high-intent window is only a few hours but teams follow up after 24, and reps call in arrival order rather than by likelihood to visit. The leak is rarely lead quality — it's speed and prioritisation.
What's the ideal follow-up time for a property enquiry?
Inside the hour wherever possible — Grade A leads convert at the highest rate when contacted within the hour. For a ₹40 lakh–₹3 crore purchase, the builder who calls first and books the site visit usually wins, regardless of project.
How should I prioritise property leads?
Score each enquiry on fit (budget, location, configuration), intent (portal behaviour, repeat enquiries, WhatsApp replies) and quality (real number, complete data). Work the resulting Grade A–F queue top-down. Leadkaun builds and re-ranks this queue automatically.
Can I track WhatsApp property enquiries?
Yes — and you should, because most buyers reply on WhatsApp before they pick up a call. Leadkaun's 3-tap logging turns each WhatsApp thread into a scored, queued lead without breaking the rep's flow.
This is the product behind the page.
Every lead graded A–F, a live Priority Queue per rep, and the ₹ at risk surfaced in real rupees — set up the same day.
Your reps open their queue tomorrow.
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